"Bilton multitasked constantly and was involved in many kinds of conversations. He was, at any one point, tweeting on his own Twitter stream, tweeting on the Times’s liveblog, IMing with people as far away as San Francisco or as close as the desk behind him, and talking to other staffers. He was also simultaneously tracking Twitter, checking the blogosphere for competing tech blogs, and thinking about new blog posts to write. With these blogs, he wasn’t just posting text but actively using Photoshop, Adobe Illustrator, Excel, and a number of other programs to enhance the visual aspects of his blogging. Bilton joked about being ADD—but he was exactly the multitasking information seeker and user of social news that he had written about in his book."